DIGITAL VS OFFSET PRINTING

Advantages of each and How to decide which is Right for your Project

 

QUANTITY

Digital

Best suited and most cost-effective for shorter runs.

Offset

Best suited and most cost-effective for medium to larger runs.


QUALITY

Digital

Good. Digital can achieve the same vibrant colors and high contrast as offset printing.

Offset

Better. Offset printing allows you to hit exact pms tones and has more consistent solid screen colors.


TURN TIME

Digital

Instantly. Requires no drying time so each piece is ready to go as soon as it comes off the press.

Offset

1-3 days. Offset printing uses inks that require drying time. However, offset is faster for large runs because it can produce multiple pieces at a high speed.


STOCKS

Digital

Varies depending on digital press. Typically digital presses can easily run all text stocks & cover stocks up too 100#.

Offset

Nearly all stocks. Offset presses can print on most stocks including magnets, heavy cover stocks, stickers, translucent stocks & more.


PERSONALISATION

Digital

Unlimited – Digital can create completely variable pieces in-line.

Offset

Limited - Your best bet is to create a shell that can later be personalized on a laser or ink jet.